Analysis of Entrepreneurship: How does Culture Influence Risk-Taking in SMEs in the Sekondi-Takoradi Metropolis, Ghana?
Moses Ahomka Yeboah

This paper empirically examines the influence of culture on risk-taking, which is a key dimension of entrepreneurial orientation. Data from 354 self-administered questionnaires were utilized. Hofstede’s (1980) four cultural dimensions were adopted in stating the four hypotheses developed for this study. The data were analysed using descriptive statistic, Person’s Product Moment Correlation Coefficients and Multiple Linear Regression Analysis. The findings of this study indicate that power distant and masculinity had a significant positive relationship with risk taking. But, uncertainty avoidance and individualism recorded a non-significant positive relationship with risk taking. Hence, this study recommended that SMEs owner/manager must encourage inputs and suggestions from their employees and also seek for business advice from appropriate individuals and institutions instead of relying solely on their judgment.

Full Text: PDF

Copyright © 2014: The Brooklyn Research and Publishing Institute. All Rights Reserved.
Brooklyn, NY 11210, United States